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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Discussion 6 (3)

Discussion 6 (3)

Q Question 1. What kind of communications program would you launch to accomplish Rapcorn’s objectives?

Q Question 2. What would be the cornerstone—the theme—of your com-munications program?Question 3. What would be the specific elements of your program?Question 4. In launching the program, what specific steps would you follow—both inside and outside the hospital—to build support?Question 5. How could you use the internet to conduct more research about area hospitals and residents’ perceptions of the care at these hospitals? How could you use the internet to research the effectiveness of the communications program you implement?

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Solution: Rapcorn’s objectives seem to suffer a lot from the proper communication gap between its officials and the outside world. As in the beginning of the case study it has been justified that people prefer to believe in perspectives more than real issues. It is crucial to build up a strong perspective against its functional roles in front of the common public. Many hospitals are listed on the basis of what good qualities they have thereby, I would launch an open communication forum between the hospital and the outside public and will have provisions for the nearby public as well as the far ones where they will discuss the challenges they face in choosing Alan Louis General Hospital as their preferred choice every time (Seitel, 2019).